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Excellence in Online Journalism
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Excellence in Online Journalism
Exploring Current Practices in an Evolving Environment

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Journalism | Newswriting/reporting
November 2010 | 192 pages | SAGE Publications, Inc
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For today's students and journalists, knowing how to build a website is not enough - knowing how to craft a news story for maximum impact via the web is a must in today's media-saturated world. Drawing on interviews from more than 30 award-winning online journalists, editors, and producers (from the likes of NYTimes.com, WSJ.com, MSNBC.com and washingtonpost.com), author David Craig helps students understand the meaning, importance, and elements of journalistic excellence in today's online environment.

Organized around four elements of online excellence - comprehensiveness, speed and accuracy, open-endedness in story development, and conversation with users - the book provides detailed discussions of multimedia projects, blogs, user-generated content, and breaking news. In addition, it examines the connection between ethics and excellence in order to more critically evaluate the work and practices of online journalism.

 
Preface
 
Acknowledgments
 
Introduction
 
1. Excellence Online: A Work in Progress
Excellence in Old and New Media

 
Excellence Online: Four Developing Standards

 
 
2. An Ethical Lens for Looking at Excellence
A Practice: The Social Context

 
Telos: The Big-Picture Goal

 
Internal Goods: Distinctive Achievements of the Practice

 
Standards of Excellence: Setting the Bar for the Field

 
Virtues: The Qualities of Good Character

 
External Goods and Institutions: Danger Lurking

 
 
3. Speed and Accuracy With Depth in Breaking News
The Battle to Be Fast and Right: An Old Challenge With New Pressures

 
Insights from Online Journalists: Giving Voice to a Standard

 
Breaking News Through an Ethical Lens

 
Online Excellence in Development: The Hudson River Jet Landing

 
Challenges to Maintaining and Enhancing Excellence

 
Overcoming the Challenges: Virtues in Action

 
On-the-Job Profile: Mark Stevenson Facing the Daily Challenges

 
 
4. Comprehensiveness in Content
Insights From Online Journalists: What Comprehensiveness Means

 
Challenges to Comprehensiveness

 
Overcoming the Challenges: Virtues in Action

 
On-the-Job Profile: Jenni Pinkley Facing the Daily Challenges

 
 
5. Open-endedness in Story Development
Excellence in Story Development Online

 
The Dynamic of Excellence

 
Challenges to Excellence in Story Development: External Goods Lurking

 
Attitude Check: Virtues for 21st-Century Journalists

 
On-the-Job Profile: Robert Quigley Facing the Daily Challenges

 
 
6. The Centrality of Conversation
A Longtime Value Takes Center Stage

 
Standards of Excellence in Online Conversation

 
The Dynamic of Excellence in Conversation

 
Now for the Challenges: Stumbling Blocks in the "Conversational Commons"

 
Virtue and Conversation

 
On-the-Job Profile: Eric Zorn Facing the Daily Challenges

 
 
7. Beyond the Big Guys: Independent and Community Journalism Online
Perspectives from Three Smaller Organizations

 
Citizen Journalism, Social Media, and Journalism as a Practice

 
 
8. The Future of Excellence in Online Journalism: Living in the World of Both-And
The World of Both-And

 
What It Takes to Work in the World of Both-And

 
 
Index
 
About the Author

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