The SAGE Encyclopedia of Communication Research Methods
- Mike Allen - University of Wisconsin - Milwaukee, USA, University of Wisconsin–Milwaukee
Communication Research Methods
Communication research is evolving and changing in a world of online journals, open-access, and new ways of obtaining data and conducting experiments via the Internet. The SAGE Encyclopedia of Communication Research Methods contains entries that cover every step of the research process, accompanied by engaging examples from the literature of communication studies.
Key features include:
- 652 signed entries spanning four volumes, available in choice of electronic or print formats
- A Reader’s Guide groups entries thematically to help students interested in a specific aspect of communication research to more easily locate directly related entries
- Back matter includes a Chronology of the development of the field of communication research; a Resource Guide to classic books, journals, and associations; a Glossary introducing the terminology of the field; and a detailed Index
- Entries conclude with References/Further Readings and Cross-References to related entries to guide students further in their research journeys
- The Index, Reader’s Guide themes, and Cross-References combine to provide robust search-and-browse in the electronic version
"Overall, the encyclopedia is a useful, readable, and accessible addition to the library of any communication research professional or student. It is a welcome addition to an area where scholarly literature has been scant. This book is recommended for academic libraries."
"This encyclopedia thoroughly covers the research process... The entries are concise and offer further reading selections... Verdict: Suitable for communication collections, this impressive reference work should interest graduate students in communication."