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Strategic Corporate Social Responsibility
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Strategic Corporate Social Responsibility
Tools and Theories for Responsible Management



March 2018 | 408 pages | SAGE Publications Ltd

With the changing expectations of consumers, employees and regulators, being best in the world is no longer enough. Businesses are now also expected to be best for the world: to be socially and environmentally responsible, sustainable and ethical.

Based on the idea that strategic CSR offers the most holistic and effective approach to corporate social responsibility, the author presents the key concepts, theories and philosophical approaches to CSR, along with the practical tools needed to implement this knowledge in the real world.

The book is split into three parts; the first part provides the theoretical background of CSR, the second part examines various CSR approaches and how they can be implemented, and the third part discusses measuring and communicating CSR.

Each chapter contains questions for reflection & discussion, exercises, and case studies from globally recognised brands such as Ben & Jerry’s, Nestle, Marks & Spencer, TOMS Shoes, LEGO, Coca-Cola and McDonald’s.

The book is complemented by chapter specific lecturer PowerPoint slides, which can be found here.

Suitable reading for students on Corporate Social Responsibility modules.

 
Introduction
 
Chapter 1: Our Changing World and the Evolution of CSR
 
Chapter 2: From CSR Pyramids to Shared Value and Beyond: CSR Models and Frameworks
 
Chapter 3: Moving beyond shareholders: Internal and external stakeholder
 
Chapter 4: Business Ethics: How philosophy can help us make ethical decisions in today’s business
 
Chapter 5: Environmental Sustainability: The Role of Business in Sustainable Development
 
Chapter 6: Responsible Leadership: Inspiring corporate social responsibility
 
Chapter 7: All aboard: Involving stakeholders in CSR
 
Chapter 8: CSR impact: Creating, Measuring and Communicating the Impact
 
Chapter 9: Benchmarking CSR: Frameworks, standards, certifications and indices
 
Chapter 10: CSR Reporting
 
Chapter 11: CSR and Marketing: Three Frontiers
 
Chapter 12: The Way Forward: Making the Shift

This book is the turning point where traditional CSR thinking and practice are transformed to help meet the biggest business opportunity in history: global responsibility in leadership and practice through integrative responsibility to the self, the other and the whole. The emergent modes of thinking, acting and being that are required from business and management are brought to life in these pages. The book provides insight and inspiration to organisations and leaders worldwide as they strive to do well by doing good. 

John North
Executive Director, Globally Responsible Leadership Initiative

Born out of frustration for lack of a good teaching handbook, Dr. Debbie Haski-Leventhal has produced a state-of-the-art resource on strategic corporate social responsibility which she describes as "[a] holistic business approach that demonstrates responsibility in its strategy and core operations, while working from a multi-stakeholder perspective and with a long-term focus." Through the UN-supported Principles for Responsible Management Education (PRME) initiative we have worked with Haski-Leventhal on key research to determine the attitudes of current business school students to responsible management education. With this book, Haski-Leventhal adds another critical contribution to transforming management education to become the best for the world. This is a key resource for learners and practitioners who are interested in strategic corporate responsibility.

Jonas Haertle
Head PRME, United Nations

Strategic Corporate Social Responsibility provides a comprehensive and integrated overview of the field of CSR that brings today's tools and standards to the fore, and should prove an invaluable classroom asset. Topics range from defining CSR to leadership to metrics and reporting, with cases that illustrate each of the important subjects. The book provides a thorough grounding in all of the relevant topics, as well as practice in dealing with social issues through the lens of cases that learners can grapple with to bring the concepts alive. As David Cooperrider says in his foreword, the book helps us recognize, as Peter Drucker did, that in every social issue--and there are many today--there is an opportunity.

Sandra Waddock
Professor of Management, Carroll School of Management

One of those books that will become something of a timeless anchor point. Quite simply, Debbie Haski-Leventhal has written the best textbook on strategic CSR I’ve ever seen, one I’ve been waiting for without quite knowing it, for a long time. This book is Drucker-like - it is transcendent; It is about the biggest business opportunity of the 21st century; and it is a book written with such grace, such relevance, and so creative in terms of engaging questions that learners, and executive educators, will love it. It unites the best in learning theory with the worldwide movement to educate globally responsible managers who possess the mindsets and mental models, the positive leadership qualities, and the intrinsic sense of purpose needed to unite success with significance.

David Cooperrider
Fowler Center for Business as an Agent of World Benefit, Weatherhead School of Management

Sample Materials & Chapters

Chapter 8: CSR impact - Creating, Measuring and Communicating the Impact


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ISBN: 9781473998018
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