Written as per the prescribed curriculum, exhaustive in its approach and covering Indian research and findings, this book strikes a balance between theoretical understanding and its manifestation in the practical facets of life. Apart from the deliberation on classical theories, the book projects the versatility of this discipline in its applications to other fields such as law, medicine and natural sciences. In an effective and easy-to-understand manner, Social Psychology in Everyday Life helps familiarize the reader with the varied aspects of social psychology.Key Points:
• Focus on application of social psychology and evidence-based findings.
• Dwells on the impact of social psychology in relation to contemporary socio-economic issues.
• Relatable and relevant examples from everyday life, pertaining to the exposure that students have today.
• Covers recent research and includes updated literature in the field of social psychology.