Media, Communication and Development
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Media, Communication and Development

Three Approaches

  • Linje Manyozo - London School of Economics and Political Science



© 2012 | 284 pages | SAGE Publications Pvt. Ltd
Media, Communication and Development: Three Approaches explores and revisits the perspectives of Nora C Quebral, whose seminal work still remains a Magna Carta on the topic of development communication. It explores the three primary approaches—media for development, media development and participatory and community communication—which have characterised most debates in the field of media, communication and development.

 

The book is theoretically engaging and brings in postcolonial perspectives in discussing the core concepts, but at the same time is easy-to-understand, as it illustrates the complex and multidisciplinary concepts through case studies from both the global south and the global north.

Foreword Nora C Quebral
Preface  
Media, Communication and Development: Schools of Thought and Approaches  
The Media for Development Approach : Emphasis on Content  
The Media Development Approach: Emphasis on Structure  
The Participatory Communication Approach: Emphasis on Process  
Power, Participation and Policy in Media, Communication and Development  
Postscript: The Day Development Dies (and the Expert Survives)  
Index  

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ISBN: 9788132109051
£14.99
475.00 INR
$40.00