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Introduction to Social Research

Introduction to Social Research
Quantitative and Qualitative Approaches

Third Edition
Additional resources:

January 2014 | 408 pages | SAGE Publications Ltd
In the new edition of Introduction to Social Research, Keith Punch takes a fresh look at the entire research process, from formulating a research question to writing up your research. Covering qualitative, quantitative and mixed methods, the book focuses on matching research questions to appropriate methods. Offering concise, balanced coverage, this book clearly explains the underlying principles of social research and shows you how to put this understanding into practice.  

The third edition includes:
  • A new chapter on literature searching and reviewing
  • Expanded coverage of ethics
  • A new section on using the internet in research
  • A range of additional student learning features
  • A brand new companion website including full-text journal articles, additional case studies and video tutorials.
Using a range of examples from student research and published work, the book is an ideal introduction for any social science student taking a research methods course or embarking on their own undergraduate or postgraduate research project.
Theory and Method in Social Research
Ethics in Social Research - Alis Oancea
Research Questions
From Research Questions to Data
Literature Searching and Reviewing - with Alis Oancea
Qualitative Research Design
Collecting Qualitative Data
The Analysis of Qualitative Data
Quantitative Research Design
Collecting Quantitative Data
The Analysis of Quantitative Data
The Internet and Research - Wayne McGowan
Mixed Methods and Evaluation
Research Writing


Click for online resources

Companion website to accompany the Third Edition of Introduction to Social Research

This is a great introduction to social research methods and is great for any Level 4 or 5 students. Terms are explained clearly and the book is well structured and easy to navigate.

Mr Sebastin Stevens
Faculty of Social Science and Business, University of Plymouth
March 17, 2015

This has been a very interesting book to have.
Students have found this very useful.

Mrs Tawa Edwards
Year 0, Greenwich School of Management
March 13, 2015

A helpful introduction, clear and accessible.

Mr Ian Robson
Health Community and Education Studies, Northumbria University
February 25, 2015

This third edition simplifies the various approaches to qualitative and quantitative approaches. Of particular value is the easy to understand explanation of the research process and the application of different approaches.

Professor Johan Van Graan
Department of Police Practice, University of South Africa
December 31, 2015

Very helpful as an introductory text for novice researchers.

Dr Jacques De Wet
Sociology, University of Cape Town
February 3, 2015

A classic text for students. Contains all they need to know. Easily accessible & user friendly

Mr Graham Robertson
Cass School of Education, University of East London
January 15, 2015

A very effective book that provides a good level of explanation for a final year undergraduate or Masters level student.

Breaks down all the essentials and is well supported by online material with PDFs.

A great book for a researcher's collection.

Mr Louis Martin
Law School, Staffordshire University
January 8, 2015

This highly accessible text appeals strongly to students at undergraduate and postgraduate level. It is accessible yet thorough and rigorous. In relation to the programme this is a recommended text, but for some students it is their essential guide to their reserach.

Ms Alison Fielding
Department of Professional Development, Canterbury Christ Church University
January 8, 2015

Using as a supplemental book.

Dr Patti Brooks
Business and Information Systems, Dakota State University
December 16, 2014

Well laid out, clear and concise. Useful for students in planning their research. Good section on ethics.

Dr Patta Scott-Villiers
Institute of Development Studies, Sussex University
December 10, 2014

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