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Introduction to Quantitative Research Methods

Introduction to Quantitative Research Methods
An Investigative Approach

First Edition

April 2001 | 272 pages | SAGE Publications Ltd
Introduction to Quantitative Research Methods is a student-friendly introduction to quantitative research methods and basic statistics. It uses a detective theme throughout the text and in multimedia courseware to show how quantitative methods have been used to solve real-life problems. The book focuses on principles and techniques that are appropriate to introductory level courses in media, psychology and sociology. Examples and illustrations are drawn from historical and contemporary research in the social sciences.

The multimedia courseware provides tutorial work on sampling, basic statistics, and techniques for seeking information from databases and other sources. The statistics modules can be used as either part of a detective games or directly in teaching and learning. Brief video lessons in SPSS, using real datasets, are also a feature of the CD-ROM.

Why would you choose Introduction to Quantitative Research Methods

- It is theoretical, providing a concise overview of issues of quantitative research.

- It is practical, providing case studies that exemplify the different ways of research is conducted in the social sciences (ranging from psychology to sociology, politics and media).

- It is educational, providing practical vignettes, and chapter highlights for revision.

- It is integrative, producing a typology of different ways of conducting quantitative research methods.

- It is international, providing case studies from a range of countries.

- It is innovative, providing multimedia tutorials on generic research and statistical skills.

- It is clear, concise and accessible.

Order at All Points
Counting and Accounting

Starting the Inquiry
`But What Happened Then?'

Defining the Inquiry
`Then How Do You Know?'

Methods of Inquiry
`It Is a Capital Mistake to Theorize before One Has Data!'

`Data! Data! Data!'
Analyzing Data from the Inquiry

Finding Answers from the Inquiry
`Elementary, My Dear Watson!'

Summarizing and Presenting Results
`Quite So!'


Exellent initial text, with highly useful CD rom.

Mr James Newman
Higher Education And Lifelong Learning, Lowestoft College
June 14, 2010

Provided clear overview of quantitative techniques and was digestible enough for an 8 week course.

Dr LaChrystal Ricke
Communicative Arts Sci Dept, Eastern New Mexico University
April 29, 2010

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PDF file of Chapter 1

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ISBN: 9780761968047

ISBN: 9780761968030

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