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Social Marketing expert Jeff French will be delivering a Social Marketing and Behavioural Masterclass at the Mindspark in Alexandroupoli, Greece on Sunday 29th April.


See below for information on how to receive an exclusive 25% OFF his book

 

About the Book

Strategic Social Marketing takes a systemic approach to explaining and illustrating the added value of applying marketing to solve social problems... Find out More

ISBN: 9781446248621

£37.99 - £28.49 (25% off)

  1. Go to Book Info
  2. Click Buy Now
  3. Enter UKBMAN25 at checkout & enjoy 25% off

 


 

About the Author

Professor Jeff French has over 30 years' experience of evaluating and developing social marketing programmes. In 2004, he led the UK government review of Social Marketing and set up the National Social Marketing Centre.

He is currently the CEO of Strategic Social Marketing Ltd, and a member of the European Social Marketing Association Board, working internationally with some of the world’s biggest private companies, NGO’s, global organizations, and governments.

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