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Corrugated Slices
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Corrugated Slices
The Social Jalebi

First Edition


February 2015 | 328 pages | SAGE Publications Pvt. Ltd

This third book of The Jalebi Trilogy series, Corrugated Slices: The Social Jalebi is about the feelings a jalebi evokes in us. The first, Jalebi Management, brought varied ideas on how Indian industry can compete globally by creating seamless interconnections like a jalebi. The jalebi’s opposite character, its unpredictable twists and turns that give it a dicey connotation isStrategic Pokes: The Business Jalebi

Corrugated Slices: The Social Jalebi is a European way of looking at different everyday happenings. Its out-of-the-ordinary insights cover heterogeneous Indian society, be it education, religion, living conditions, films, women’s issues, or political slipups while sharing and comparing Indian and international experiences in the same breath. The book has very innovative ideas–such as “Does thinking exist?”— making you relook at what you already know. The jalebi’s negative–positive influence is an absolute connect with Indian and international youth. The bias toward the young generation is obvious; the book is narrated under small subheadings, making it engaging for them who have time and patience on a shoestring.

 
 
Foreword Dr Giorgio De Roni
 
Preface: Wavy Slivers of Life
 
Chapter 1: Indiscope
 
Does Thinking Exist?
 
Stimulus Leads to Action
 
The Opium of Poverty
 
Is India Incredible?
 
Saga of Unpredictability
 
Paradox of Billion vs. Million
 
Foggy Subtlety
 
All You Need Is the Balance of ELA
 
Joke’s on the NRI, That’s Me
 
ZAP86 Trending Tomorrow’s India
 
Hazy Aesthetics
 
Cracks in Hygiene and Civic Duty
 
Christmas Dil Ki Doya (compassion from the heart)
 
Digi-tech Proximity
 
Bitten by BUG
 
The Reality Boom
 
Romancing Bollywood
 
Igniting Emotions
 
Chapter 2: My Political Whiff
 
Unfurling the Flag Puzzle
 
Art of Mass Connect
 
Politics of Rootlessness
 
Dumps of Over-consumption
 
Plundering Bengal to Achieve the Industrial Revolution
 
Torja Theatrics in Today’s Politics
 
China Is Threatening, India Is Comforting
 
Enact Democracy but Monopolize It
 
Stumped by Sex
 
Sex-Theatrics of Political Leaders
 
Enact Democracy but Monopolize It
 
Stumped by Sex
 
Sex-Theatrics of Political Leaders
 
Camarade with Cheese
 
Amour in Politics
 
Grabbing at Beliefs
 
Governed by Entrepreneurs
 
Two Laureates on Apartheid Road
 
Chapter 3: Globetrotter
 
Under the African Sky
 
Forest Facebook
 
Matters of Skin
 
Opulence Has a Shadow
 
Legalizing the Devil’s Work
 
Prison That’s Irresistible for Tourists
 
Can Crime Be a Cultural Happening?
 
Can Be Crime a Cultural Phenomenon?
 
Circus and Crime at Times Square
 
Steve’s Apple in Big Apple
 
Power to the Fingers
 
Marketing the New Year
 
Fantasy, Fiction, or Real?
 
Surreal Disruption
 
Headlong into the Unknown
 
Cracking Open Curiosity
 
Football Camaraderie
 
Self-Confidence Is the Key
 
Downloading Memories
 
Reminiscing on Red Steps
 
Tantrumming for Armanitola
 
Living in History
 
Loyal Gay Libertines
 
Oozing Creativity
 
Reigning of Consistency
 
21st Century Disrupts and Converges
 
Chapter 4: Societal and Business Convergence
 
Alter Behavior, Become Iconic
 
Create Addiction, Transform Habits
 
Changing Behavior Is a Task of Passion
 
Connecting Changing Behavior to Brand Friendship
 
Postface: Actioning the Jalebi

The book is an interesting reading that fits into multiple genres and hence will attract wide readership…thought provoking anecdotes, catchy acronyms, diversity in the experiences shared, all add to the readability of the book.

Global Business Review,
Vol 17 (Issue 4), August 2016

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ISBN: 9788132117704
£21.99