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Researching Culture
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Researching Culture
Qualitative Method and Cultural Studies



July 1995 | 224 pages | SAGE Publications Ltd
`This clearly written, well-illustrated text satisfies a long-standing need for an authoritative account of the methodology of cultural studies. It will become required reading on many courses' - David Silverman, Goldsmiths College, University of London

The growth of interdisciplinary cultural studies poses new challenges for the process of doing research. In this textbook, Pertti Alasuutari introduces the range of approaches and methodological tools available for undertaking critical research, and shows how cultural studies transcend traditional divisions between qualitative and quantitative methods and between social sciences and humanities.

He draws upon three main sources: the qualitative traditions of sociological and anthropological research, including ethnography and symbolic interactionism; methods for the study of language and interaction - semiotics, narrative analysis, conversation analysis and discourse analysis; and quantitative analysis in terms of its relevance to data produced by research on culture.

 
Introduction
 
PART ONE: QUALITATIVE RESEARCH AND CULTURAL STUDIES
 
What is Qualitative Research?
 
What is Cultural Studies?
 
PART TWO: THE PRODUCTION OF OBSERVATIONS
 
Theoretical Framework and Method
 
The Factist Perspective
 
Cultural Distinctions
 
Narrativity
 
The Interaction Perspective
 
The Structures of Interaction
 
Cross-Tabulation and Quantitative Analysis
 
PART THREE: UNRIDDLING
 
Asking Why
 
Generalization
 
The Research Process
 
The Writing Process

`This clearly written, well-illustrated text satisfies a long-standing need for an authoritative account of the methodology of cultural studies. It will become required reading on many courses' - David Silverman, Goldsmiths College, University of London

`This is a most welcome book. Alasuutari's work is engagingly written, concrete in terms of examples and details, and thoroughly conversant with current controversies' - Norman K Denzin, University of Illinois, Urbana-Champaign


This book offers students with a cultural slant towards research method. Students will be recomended to read this publication in order to explore their research design.

Dr Martin Partridge
Faculty of Health , Staffordshire University
September 18, 2012

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Paperback
ISBN: 9780803978317
£43.99