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National Television Violence Study
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National Television Violence Study



July 1998 | 384 pages | SAGE Publications, Inc
This third annual report presents comparative year-to-year data on the nature of violence on television across programme genres and channel types in the United States. It contains an analysis of how the new television rating system was initially implemented and tracks trends over three years in the use of programme advisories and content codes. It also evaluates public service announcements designed to prevent handgun violence among adolescents. Finally, it provides new analyses of `high risk' presentations of violence most likely to adversely affect younger audiences.
Joel Federman
Introduction
 
PART ONE: VIOLENCE IN TELEVISION PROGRAMMING OVERALL: UNIVERSITY OF CALIFORNIA, SANTA BARBARA STUDY
Stacey L Smith et al
Summary
 
Background and Overview of the Study
 
Description of Methods
 
Results
Year Three Data

 
 
Discussion
 
PART TWO: TELEVISION VIOLENCE IN `REALITY' (NON-FICTIONAL)PROGRAMMING: UNIVERSITY OF TEXAS AT AUSTIN STUDY
Charles Whitney et al
Summary
 
Introduction
 
Measuring Violence in Reality Programs
 
Sampling
 
Methods
 
Reliability
 
Results
 
Violence in Reality Genres
 
Summary, Conclusions and Recommendation
 
PART THREE: RATINGS AND ADVISORIES FOR TELEVISION PROGRAMMING: UNIVERSITY OF WISCONSIN-MADISON STUDY
Joanne Cantor and Amy Nathanson
Summary
 
Introduction
 
The Use of `TV Parental Guidelines' in the Composite Week of Television
 
Use of Advisories, Ratings and Content Codes in the Composite Week of Television
 
Discussion of Findings and Implications
 
PART FOUR: TESTING THE EFFECTIVENESS OF PUBLIC SERVICE ANNOUNCEMENTS THAT DEPICT IMMEDIATE PHYSICAL CONSEQUENCES OF HANDGUN VIOLENCE
UNIVERSITY OF NORTH CAROLINA, CHAPEL HILL STUDY

 
Jay M Bernhardt, Jane Brown and Shelley Golden
Summary
 
Introduction
 
Theoretical Perspectives
 
PSA Development
 
Methods
 
Results and Discussion
 
Final Recommendations

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