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The SAGE Sourcebook of Advanced Data Analysis Methods for Communication Research
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The SAGE Sourcebook of Advanced Data Analysis Methods for Communication Research

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February 2008 | 400 pages | SAGE Publications, Inc
This sourcebook provides an introductory treatment of various advanced statistical methods applied to research in the field of communication. Written by authors who use these methods in their own research, each chapter gives a nontechnical overview of what the method is and how it can be used to answer communication-related questions or aide the researcher in dealing with difficult data problems. Most chapters include an example based on real data to illustrate basic concepts. Students and faculty interested in diving into a new statistical topic, such as latent growth modeling, multilevel modeling, propensity scoring, or time series analysis, will find each chapter an excellent springboard for acquiring the background needed to jump into more advanced, technical readings.
Michael D. Slater, Andrew F. Hayes, Leslie B. Snyder
Chapter 1: Overview
Kristopher J. Preacher, Andrew F. Hayes
Chapter 2: Contemporary Approaches to Assessing Mediation in Communication Research
Kimberly Henry, Michael D. Slater
Chapter 3: Studying Change and Intraindividual Variation: Longitudinal Multilevel and Structural Equation Modeling
Itzhak Yanovitzky, Arthur Vanlear
Chapter 4: Time Series Analysis: Traditional and Contemporary Approaches
Leslie B. Snyder, Ann O?Connell
Chapter 5: Event History Analysis for Communication Research
Itzhak Yanovitsky, Robert Hornik, Elaine Zanutto
Chapter 6: Estimating Causal Effects in Observational Studies: The Propensity Score Approach
R. Lance Holbert, Michael T. Stephenson
Chapter 7: Commentary on the Uses and Misuses of Structural Equation Modeling in Communication Research
Hee Sun Park, William P. Eveland Jr., Robert Cudeck
Chapter 8: Multilevel Modeling: Studying People in Contexts
Thomas W. Valente
Chapter 9: Communication Network Analysis
David Roskos-Ewoldsen, Beverly Roskos-Ewoldsen
Chapter 10: Scaling and Cluster Analysis
Blair T. Johnson, Lori A. J. Scott-Sheldon, Leslie B. Snyder, Seth M. Noar, Tania B. Huedo-Medina
Chapter 11: Contemporary Approaches to Meta-Analysis in Communication Research
Ofer Harel, Rick Zimmerman, Olga Dekhtyar
Chapter 12: Handling Missing Data in Communication Research

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ISBN: 9781412927901
£90.00

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