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The How To of Qualitative Research
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The How To of Qualitative Research

Second Edition


December 2021 | 360 pages | SAGE Publications Ltd
This book will support you through each milestone of your research project with step-by-step instructions to doing qualitative research.

Whatever type of data or data collection method you use, it will help you to navigate the nuts and bolts of qualitative research, from forming your research question to effectively writing up.

Your roadmap and toolbox all in one, it helps you choose the best research tools for your project while managing any challenges you might encounter along the way. It includes:

·       Guidance on putting different research designs into practice, including using technology for interviews, data management, and unobtrusive research
·       Detailed advice on managing challenges, including considerations of ethical issues
·       Practical mapping tools, including checklists and quick tips
·       Online case studies and further reading to deepen your knowledge and expand your bibliography
·       Advice from experts on how to design and implement excellent qualitative research.

This book is the perfect companion for social sciences students carrying out their first qualitative research project.
 
Part I: Jump Starting Your Qualitative Research Project
 
Chapter 1: Introduction: From Why to How in Qualitative Research
What is Qualitative Research?

 
A pragmatic approach to qualitative research: What this book is (and is not) about

 
 
Chapter 2: How to Conceptualize Research: Getting Started and Advancing Ongoing Projects
Step One: Selecting a topic

 
Step Two: How to Use the Literature to Conceptualize

 
Step Three: Take a step back

 
 
Chapter 3: How to Design a Qualitative Project: Selecting the Right Tools for the Job
Step One: Develop Research Question(s)

 
Step Two: Connecting Research Question(s) to Methods

 
Step Three: Developing a sampling strategy

 
 
Chapter 4: Taking a Step Back: How to Build Methodological and Ethical Integrity into your Research
Step One: Feasibility and fit

 
Step Two: Trustworthiness

 
Step Three: Sample size and saturation

 
Step Four: Ethical considerations

 
 
Part II: The Ins and Outs of Collecting Qualitative Data
 
Chapter 5: How to Do Interviews: Making What People Say Matter
Step One: Types of interviews

 
Step Two: Method of interviewing

 
Step Three: Getting prepared

 
Step Four: Data collection tools

 
Step Five: Closing the deal

 
Step Six: Interviewing techniques

 
Step Seven: Transcription decisions

 
Step Eight: Managing interview data

 
 
Chapter 6: How to Do Focus Groups: Making the Most of Group Processes
Step One: Types of focus groups

 
Step Two: Group size and sample size

 
Step Three: Group composition

 
Step Four: Group dynamics

 
Step Five: Incentives

 
Step Six: Roles

 
Step Seven: Selecting a location

 
Step Eight: The discussion guide

 
Step Nine: Recording

 
 
Chapter 7: How to Conduct Field Research: Getting in and Getting out with High Quality Data
Step One: Types of field research

 
Step Two: What is the ‘field’?

 
Step Three: Theoretical development

 
Step Four: Gaining access

 
Step Five: You’re in, now what? Negotiating roles in the field

 
Step Six: Time matters: How long is enough?

 
Step Seven: Field notes: Data recording and organizational devices

 
 
Chapter 8: How to Use Unobtrusive Methods: The Beauty of Social, Physical and Visual Artefacts
Step One: Types of unobtrusive data

 
Step Two: Collecting unobtrusive data: Key considerations and tools

 
 
Part III: Analysing and Writing Up Your Research
 
Chapter 9: How to Do Data Analysis: The Beginner’s Guide to Coding
Step One: Getting prepared

 
Step Two: Pre-coding, first cycle and second cycle coding

 
 
Chapter 10: How to Write up Qualitative Research: Making Your Words Count
Step One: Writing up Qualitative Research: Style and Substance

 
Step Two: Presenting your data

 
Step Three: Tips for good writing

 
Step Four: Effectively responding to reviewer comments

 

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ISBN: 9781526495044
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ISBN: 9781526495051
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