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Nonprofit Management
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Nonprofit Management
Principles and Practice

Sixth Edition
Additional resources:


October 2020 | 592 pages | CQ Press
“Mike Worth does a great job of explaining the concepts of nonprofit management and provides excellent case studies and exercises so students can see how these concepts work in the real-world.”
—Durand H. Crosby, J.D., Ph.D., Oklahoma University

Michael J. Worth’s best-seller, Nonprofit Management: Principles and Practice, provides a comprehensive, insightful overview of key topics nonprofit leaders encounter daily. Worth covers both the governance and management of nonprofit organizations—the scope and structure of the nonprofit sector, leadership of nonprofits, management, fundraising, earned income strategies, financial management, lobbying and advocacy, managing international and global organizations, and social entrepreneurship—helping readers understand what they are and how they work. The text balances research, theory, and practitioner literature with current cases and the most recent data available, making it appropriate for undergraduates, graduate students, and nonprofit professionals.

The Sixth Edition has been updated to include new material regarding diversity, equality, and inclusion; volunteer stewardship; nonprofit executive transitions; models for pursuing earned income; ethical dilemmas and controversial donors; generational differences in the workplace; and an exploration of the role of nonprofits in advancing social movements.

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Preface
 
Acknowledgments
 
Part I: Understanding Nonprofit Management, the Nonprofit Sector, and Nonprofit Organizations
 
Chapter 1: Nonprofit Management as a Profession and a Field of Study
A Revolution in Management

 
A Distinct Profession

 
Nonprofit Management as a Field of Study

 
Toward a Balanced Approach

 
Proceeding With Realism and Pride

 
Chapter Summary

 
Key Terms and Concepts

 
Questions for Discussion

 
Appendix Case

 
Suggestions for Further Reading

 
 
Chapter 2: Overview of the Nonprofit Sector
America’s Nonprofit Sector: A Historical Overview

 
Searching for a Common Vocabulary

 
Alternatives to Nonprofit

 
Size of the U.S. Nonprofit Sector

 
Differentiating the Nonprofit Sector

 
Emerging New Models

 
The Commercialization Debate

 
Commercialization and Tax Exemption

 
Implications for Nonprofit Managers

 
Chapter Summary

 
Key Terms and Concepts

 
Questions for Discussion

 
Appendix Cases

 
Suggestions for Further Reading

 
 
Chapter 3: Theories of the Nonprofit Sector and Nonprofit Organizations
Explaining the Nonprofit Sector

 
Explaining Nonprofit Organizations

 
Chapter Summary

 
Key Terms and Concepts

 
Questions for Discussion

 
Appendix Case

 
Suggestions for Further Reading

 
 
Part II: Governing and Leading Nonprofit Organizations
 
Chapter 4: Nonprofit Governing Boards
Types of Governing Boards

 
The Governing Board’s Responsibilities

 
The Board and the CEO

 
Explaining Board Behavior

 
Managing Nonprofit Boards

 
Nonprofit Board Effectiveness

 
The Challenge of Nonprofit Governance

 
Chapter Summary

 
Key Terms and Concepts

 
Questions for Discussion

 
Appendix Cases

 
Suggestions for Further Reading

 
 
Chapter 5: Executive Leadership
The CEO’s Job

 
Management and Leadership

 
Overview of Leadership Theories

 
The Effective Nonprofit CEO

 
Founder Syndrome

 
Executive Transitions

 
Leading Change

 
Chapter Summary

 
Key Terms and Concepts

 
Questions for Discussion

 
Appendix Cases

 
Suggestions for Further Reading

 
 
Part III: Managing The Nonprofit Organization
 
Chapter 6: Ensuring Accountability and Measuring Performance
Defining and Ensuring Accountability

 
Mechanisms for Accountability

 
Measuring and Managing Performance

 
Performance Measurement: The Continuing Debate

 
Chapter Summary

 
Key Terms and Concepts

 
Questions for Discussion

 
Appendix Cases

 
Suggestions for Further Reading

 
 
Chapter 7: Developing Strategy, Building Capacity, and Managing Risk
Understanding Strategy

 
Strategic Planning and Strategic Management

 
The Strategic Planning Process

 
Writing the Strategic Plan

 
Developing an Operational Plan

 
Benefits and Limitations of Strategic Planning

 
Building Organizational Capacity

 
Defining and Understanding Capacity

 
Capacity Building in Action

 
A Model for Capacity Building

 
Capacity and Organizational Life Cycles

 
Capacity Building Evaluated

 
Managing Risk

 
Chapter Summary

 
Key Terms and Concepts

 
Questions for Discussion

 
Appendix Cases

 
Suggestions for Further Reading

 
 
Chapter 8: Collaborations, Partnerships, and Mergers
Growing Interest in Collaboration

 
A Continuum of Relationships

 
Exploring Collaborations and Mergers

 
Drivers of Collaborations and Mergers

 
Obstacles to Collaboration and Merger

 
Conditions for Success

 
Collaborations and Mergers Within National Nonprofits

 
Cross-Sector Collaboration

 
Achieving Collective Impact

 
Chapter Summary

 
Key Terms and Concepts

 
Questions for Discussion

 
Appendix Cases

 
Suggestions for Further Reading

 
 
Chapter 9: Managing Staff and Service Volunteers
Human Resources Management

 
An Overview of Management Theories

 
Understanding Human Motivations

 
Applying Theories to Managing the Nonprofit Workforce

 
Managing Volunteers

 
Volunteer Management as a Career Field

 
The Future of Volunteerism

 
Chapter Summary

 
Key Terms and Concepts

 
Questions for Discussion

 
Appendix Cases

 
Suggestions for Further Reading

 
 
Chapter 10: Marketing and Communications
Defining and Understanding Marketing

 
Marketing Serves the Mission

 
Marketing Means Action

 
Marketing as a Process

 
The Marketing Mix

 
Building the Brand

 
Integrated Marketing Communication (IMC)

 
Crafting an Effective Message

 
Crisis Communications

 
Social Media

 
Evaluating Marketing and Communication

 
Chapter Summary

 
Key Terms and Concepts

 
Questions for Discussion

 
Appendix Cases

 
Suggestions for Further Reading

 
 
Chapter 11: Advocacy and Lobbying
Basic Distinctions

 
Overview of Lobbying Law

 
Implementing an Advocacy Program

 
Continuing Issues and Concerns

 
Chapter Summary

 
Key Terms and Concepts

 
Questions for Discussion

 
Appendix Case

 
Suggestions for Further Reading

 
 
Part IV: Obtaining and Managing Resources
 
Chapter 12: Financial Management
Definitions of Key Concepts

 
Understanding Nonprofit Finances

 
Nonprofit Financial Statements

 
Audits

 
Using Financial Ratios

 
Managing Endowment Funds

 
Developing and Managing the Budget

 
Financial Policies and Controls

 
Chapter Summary

 
Key Terms and Concepts

 
Questions for Discussion

 
Appendix Cases

 
Suggestions for Further Reading

 
 
Chapter 13: Philanthropic Fundraising
Definitions and Distinctions

 
Motivations for Giving

 
The Fundraising Process

 
Individual Donor Life Cycles

 
Campaigns

 
Managing Fundraising Programs

 
Ethics and Professional Standards

 
Chapter Summary

 
Key Terms and Concepts

 
Questions for Discussion

 
Appendix Cases

 
Suggestions for Further Reading

 
 
Chapter 14: Social Enterprise and Earned Income
Defining Social Enterprise and Earned Income

 
Why Earned Income?

 
Partnerships With Business

 
Nonprofit Business Ventures

 
Earned-Income Strategies: Issues and Decisions

 
Chapter Summary

 
Key Terms and Concepts

 
Questions for Discussion

 
Appendix Cases

 
Suggestions for Further Reading

 
 
Chapter 15: Government Grants and Contracts
Changes in Sources and Patterns of Support

 
Grants, Contracts, and Fees

 
Government Support: Opportunities and Challenges

 
Seeking Government Support

 
Nonprofits in the Policy Arena

 
Chapter Summary

 
Key Terms and Concepts

 
Questions for Discussion

 
Appendix Case

 
Suggestions for Further Reading

 
 
Part V: Special Topics
 
Chapter 16: Social Entrepreneurship and Innovation
Defining and Understanding Social Entrepreneurship

 
History of Social Entrepreneurship as a Field

 
Theories of Social Entrepreneurship

 
Social Entrepreneurship Across Fields and Around the World

 
Building High-Impact Nonprofits

 
Sustaining Innovation

 
The Future of Social Entrepreneurship

 
Chapter Summary

 
Key Terms and Concepts

 
Questions for Discussion

 
Appendix Case

 
Suggestions for Further Reading

 
 
Chapter 17: Governing and Managing International and Global Organizations
Definitions and Scope of International Organizations

 
International Philanthropy and Fundraising

 
International Nonprofit Governance and Management

 
Chapter Summary

 
Key Terms and Concepts

 
Questions for Discussion

 
Suggestions for Further Reading

 
 
Conclusion
 
Appendix: Cases for Discussion
 
References
 
Index
 
About the Author

Supplements

Instructor Resources
SAGE edge for instructors supports your teaching by making it easy to integrate quality content and create a rich learning environment for students with:
  • a password-protected site for complete and protected access to all text-specific instructor resources;  
  • test banks that provide a diverse range of ready-to-use options that save you time. You can also easily edit any question and/or insert your own personalized questions;
  • editable, chapter-specific PowerPoint® slides that offer complete flexibility for creating a multimedia presentation for your course.
  • sample course syllabi for semester and quarter courses that provide suggested models for structuring your courses;
  • case activities that are designed to promote students’ in-depth engagement with the book’s case studies;
  • chapter quizzes that provide ready-to-use and editable options; and
  • discussion questions to help launch discussion by prompting students to engage with the material and by reinforcing important content.

“Mike Worth does a great job of explaining the concepts of nonprofit management and provides excellent case studies and exercises so students can see how these concepts work in the real-world.”

Durand H. Crosby, J.D., Ph.D.
Oklahoma University

Nonprofit Management by Mike Worth is the right book for a group of students who are eager to learn about how to manage nonprofits but may be new to the sector. It gives ample coverage of all the key topics nonprofit leaders interact with every day. Students will leave the course with a clear understanding of what a nonprofit is, how they work, the diversity of the sector and how to manage key areas of a company.”

Jamie Stanley
Southwestern Assemblies of God University

"This text provides a comprehensive look at the theories, practices, and trends informing the effective management of nonprofit organizations in the United States. It is an excellent resource for students at the undergraduate and graduate levels, especially for those who are interested in pursuing a career in the nonprofit sector. This text provides timely and relevant information on nonprofit organizations and is accessible to a range of audiences. Highly recommended."

Catherine E. Wilson
Villanova University

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