Cultural Metaphors
Readings, Research Translations, and Commentary
Edited by:
- Martin J. Gannon - California State University, San Marcos, USA
September 2000 | 272 pages | SAGE Publications, Inc
This book provides an exploration of the use of metaphor, particularly the cultural metaphor of a nation. A nation's cultural metaphor is shown to be any institution, phenomenon, or activity with which all or most citizens closely identify. Together with theoretical chapters, case studies cover the United States, Italy, Bali, and East Asia. The book concludes with a description of specific uses of cultural metaphors or metaphorical applications.
PART ONE: METAPHORS AS CRITICAL AND NECESSARY
George Lakoff and Mark Johnson
Metaphors We Live By
Andrew Ortony
Why Metaphors Are Necessary and Not Just Nice
PART TWO: CONCEPTUAL FRAMEWORKS FOR CULTURAL METAPHORS
Edward Hall's Multiple Metaphors
Geert Hofstede and Michael Harris Bond
The Confucius Connection
The Work of Geery Hofstede
Basic Types of Human Relations, Collectivism and Individualism
French Wine
PART THREE: WINNERS AND LOSERS
Samuel P Huntington's 'The Clash of Civilizations'
Powershift and the Assumed Decline of Nations
PART FOUR: SYMBOLISM OF CULTURAL METAPHORS
Susan P Montague and Robert Morais
Football Games and Rock Concerts
Robert D Putnam
Bowling Alone
The Persistence of Cultural Stability
The Balinese Cockfight
Stephen E Weiss
Negotiating with 'Romans'
PART FIVE: METAPHORICAL APPLICATIONS
Michael Agar
Language Shock
William H Newman
Stages in Cross Cultural Collaboration
R I Westwood and Andrew Chan
The Transferability of Leadership Training in the East Asian Context
Craig L Pearce and Charles P Osmond
Metaphors for Change